Eco-friendly mead, from the hive to your hands
Our commitment to creating beverages that celebrate the unique cultural heritage of the African continent is founded on our strong sense of responsibility towards the environment and local communities. We understand that this is also important to your tourism business and thus forms the heart of our shared values.
Responsible beverages for responsible tourism
Our mead stands out as a sustainable drink option that perfectly fits the ethos of responsible tourism. Here’s why:
Approx. Water Usage Per Litre Produced
* Hover over each bar to see the approximate number of litres of water used in production, from crop to one litre of beverage
Approx. Carbon Footprint Per Litre Produced
* Hover over each bar to see the approximate number of kilograms of CO2e produced during production, from crop to one litre of beverage.
What does a smaller ecological footprint mean?
Based on global standards, water usage and carbon footprint are the preferred indicators of sustainability. As mentioned above, all of our mead products are substantially more sustainable than other alcoholic drinks. The the biggest difference lies in the low carbon footprint of our honey which is sourced from indigenous African forests with high carbon sequestration potential. The result? Our gin has a net positive effect on the environment by conserving forest area that sequesters more carbon than it takes to produce the gin!
Simply put, each bottle of Alvearium consumed helps conserve 25m2 (± 2 parking bays) of forest from being turned into agricultural land for a year, resulting in the sequestration of 290kg CO2e per litre of gin produced. So, with each sip you are helping to save the planet.
Empowering Rural Communities
By bolstering rural beekeeping industries we are able to improve the livelihoods of thousands of people who in turn are encouraged to preserve the natural forests and woodlands where beehives flourish. Incentivising sustainable forest management across sectors involves local communities and organisations that educate and mobilise action on the ground which is paramount to upholding ecological sustainability.
Notably, beekeeping can reduce conflict in sensitive reserve buffer zones and mitigate the trend of urbanization by promoting economic empowerment.
The spirit of Africa
The convergence of mead and tourism does not end at sustainability. Mead is an ancient and culturally significant drink which has formed part of African stories and legends for centuries.
As your guests enjoy a glass of the delicious mead, you can paint a picture of ancient people working hand-in-hand with the wildlife to harvest mead in a setting just like this.
A honey mead sundowner on an African holiday is a moment guests will never forget – a celebration of the beauty of nature, and the rich cultural heritage of Africa.
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